- Content Analysis
- Content Model
- User Journey
Project Needs: Content Strategy and Wireframes.
By surveying internally-facing content and the current website, we analyzed the language in use to better understand alignment with the business strategy communicated. We recommended content and website modifications based on the results of this analysis. We established a common language to use across the organization and provided content to improve internal and external communication.
Additionally, we designed a pricing calculator to use on the website to enable prospective clients to determine the cost to develop an application. Based on the results of a card sorting exercise, we grouped elements and used a more conversational approach to design the user experience.
What we delivered:
The client is implementing our work to redesign thier website. Once the website is updated, we will provide a link.